The One Month Business Venture: Smart Moves When You Just Can’t Start Your Business

This chapter is for those who feel stuck—who’ve been dreaming, thinking, and planning, but still haven’t started a business. If you can’t seem to move forward, I believe this is the reason—and here’s what you can do about it.

When you compare your story to mine, maybe I’m just slightly ahead. If you’re still planning, I’m ahead simply because I’ve already started. But that doesn’t mean I’m better. It only means I’ve failed more times. I’m not ahead because of success—I’m ahead because of the number of mistakes I’ve made. That’s what this chapter is about.

I’m not bragging about being more successful than you. What I’m proud of is the countless mistakes I’ve made along the way. That’s what brought me here. And I truly believe that the people who are way more successful than I am have also made way more mistakes than I have.

In life, failure is not the goal. But here’s the truth: you cannot reach your goals without facing failure. No matter how hard I tried to avoid mistakes early on, I still failed—three straight businesses down the drain. Yes, there are exceptions. Some people succeed right away. But for most of us—especially those with average intelligence like me—there’s just no way around going through hard lessons.

What I’ve learned is this: business is like a muscle. You need to train it. It’s not like reciting the ABCs. It’s more like dancing, running, or driving. No matter how much you study, you’ll still trip, stumble, or stall. And that’s okay.

There’s no perfect formula in business. No matter how much someone charges to teach you a step-by-step method, it won’t guarantee success—especially if this is your first business. Success is not based on how much you know, but how much you’ve tested, failed, and adjusted until you’ve crafted your own path.

What worked for others might not work for you. I tried copying formulas, following steps—but they didn’t work. It wasn’t until my fourth business with friends that I realized: there’s no such thing as Step 1 to 10 that fits everyone.

The more you fail, the more you succeed. The more you try, the better you become.

So why are others ahead of you? Because they’ve found their path—and they found it not by just watching or listening, but by walking it themselves. They didn’t wait for the perfect advice. They moved. And that’s what you need to do.

If you’re still stuck in the planning phase, I won’t force you to follow my advice, but I’ll offer this: collect mistakes—but make sure each mistake doesn’t destroy you. That means don’t fall into massive debt, don’t spiral into depression. Create a situation where even if your business fails today, you can wake up tomorrow and try again.

Entrepreneurship isn’t about risking your life and betting everything. Just because you give it your all doesn’t mean success is guaranteed. The world doesn’t reward effort alone. So here’s the smart move:

Start with a One Month Business Venture.

This means you execute your idea as if you’re only running it for one month. For example, if you’re planning to sell clothes, commit to selling for just one month—nothing more. That way, you don’t over-invest, you don’t rent an office, and you don’t hire a team.

Why? Because the real danger when trying a business is that we tend to go “all in.” And when we fail, it takes us months—or even years—to recover. That’s what happened to me before.

But with a One Month Business Venture, you keep the risk low. If it works, keep going. If not, move on. Try a new venture next month. Repeat until you find what fits you—your product, your market, your path.

Don't register your business yet. Don’t take out loans. Don’t quit your job. Not yet. This phase is about discovery. You’re finding out if the business idea fits you. And no one can answer that but you—through action.

Most of us aren’t born rich. We don’t have unlimited capital. What we have is time, energy, and resourcefulness. So we must be smart with our trials. We can't afford to waste everything on a single mistake.

You’re not starting a business just to fail. You’re doing this to find yourself. To find your way. And the best path is one that doesn’t endanger you. So try this method. Commit to a One Month Business Venture. You might just unlock the next chapter of your life.